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吉利汽车公司出口贸易分析+文献综述

时间:2018-03-15 20:15来源:毕业论文
论文基于汽车出口现有文献的研究,通过运用国际贸易相关理论,分析吉利汽车出口的现状以及吉利汽车出口所具备的优势劣势,以及面临的机遇和威胁因素。指出了影响吉利汽车出口

摘要:汽车作为一个具有多层次性、高关联度的产业,对上游产业和下游服务业都有着很强的带动作用。自中国加入WTO以来中国汽车出口数量增幅明显。然而在中国自主品牌汽车实现销量与市场份额的双增长背后,一些客观存在的问题仍然不可忽视。随着我国汽车产业的高速发展汽车出口总额逐年扩大,贸易摩擦频繁出现,外国通常以维护本国经济安全、保护本国知识产权、保护生态环境等为借口,对我国汽车产品出口实行严苛的技术性贸易壁垒。中国自主品牌汽车要怎样提高自主创新能力,完善知识产权战略,提升自身的国际竞争力从而摆脱新型技术性贸易壁垒的影响是迫切需要讨论的问题。19693
毕业论文基于汽车出口现有文献研究,通过运用国际贸易相关理论,分析吉利汽车出口的现状以及吉利汽车出口所具备的优势劣势,以及面临的机遇和威胁因素。指出了影响吉利汽车出口发展的主要制约因素和存在的问题,在此基础上,对吉利汽车出口面临的问题进行客观全面系统地分析,指出吉利汽车提高出口竞争力所应做出的微观企业层面措施以及国家方面的宏观政策引导。
关键词: 吉利汽车,出口,竞争力
Export Trade Analysis of Geely
Abstract: Automobile as a multilevel associated industry, has been a strong and leading role of the upstream industries and downstream services, and a more obvious role in the process of the development of the world economy. Since China’s accession to the WTO, China’s automobile export volume growth was in a “blow out” situation. However, to achieve sales and market share in China's own brands have increased behind some problems still cannot be ignored. With the development of China's automobile industry the car's total exports has expanded each year, trade friction becomes more and more frequent. Foreign countries usually take safeguard of national economic security, intellectual proprietorship, and environmental issues as excuses to implement harsh technical barriers on trade on China’s exports of automotive products, in the actual purpose to protect native automobile industries. The problem of China’s own brands that needs to be taken into consideration is that how to improve the capability of independent innovation, optimize intellectual property strategy, and enhance their international competitiveness, so that get across of the technical barriers to trade. 源自L六^维:论`文~网-.加7位QQ3249`114 www.lwfree.cn
This paper is based on the existing literature about the export of automobile and applying the theory of international trade. The paper analyzes the status, characteristics and obstacles to Chinese automobile export .On the basis of the above-mentioned contents, the Paper objectively,totally and systematically analyses the advantages, weakness, and opportunities and challenges that Chinese automobile export facing now. The Paper finds out the main restraining factors and existing problems of automobile export. And according to these factors, it proposes the corresponding development strategy of automobile export by analysis, proposing the mirco-enterprise measures and macro-nation measures to improve the competitive export power.
Keywords: Geely automobile, export, competitive power
目录
绪论    1
(一) 研究目的    1
(二) 研究意义    1
(三) 研究内容    1
一、 吉利汽车公司概况    2
二、 吉利汽车出口贸易的现状分析    3
(一)吉利的出口量    3
(二)吉利的出口地区    3
(三)吉利的出口车型    3
三、 影响吉利汽车出口贸易扩大的因素分析    5
(一)比较优势的逐步丧失    5
(二)缺少自主核心技术和自主知识产权    5 吉利汽车公司出口贸易分析+文献综述:http://www.lwfree.cn/kuaiji/20180315/11142.html
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